Somebody pinch me: I get to write for a living.
Every morning, I sit down in front of my Apple flat screen monitor and do what I love: help companies to communicate with their target audience. Over the past ten years, I have written extensively for many mediums, including websites, books, articles, press releases & customer success stories.
I’m passionate about communication. I believe in smart, straightforward language that doesn’t hide behind fancy words or bloated jargon. I believe that the best messages are the ones that touch an aspect of the greater human experience.
I believe that everything is connected, and I continually seek out experiences that expand my world view, from travel to art to social gatherings. Everything I taste + touch + hear + smell absolutely does influence my writing, and I wouldn’t want it to be any other way.
About This Blog
I use this blog as a place to offer a glimpse into the people,
places and things that inspire me; to share some of the methods that I
employ on a daily basis as a writer; to chronicle some of the
experiments that I undertake, from making yogurt to collecting art; and
to reflect upon issues that are important to me.
I’m an enthusiastic advocate of blogging; I love the connections that come from this medium, and the way that blogs allows people to take control of their own publishing, whether for personal reasons or to meet business objectives. I think we’re only just beginning to see what blogs can do, and that there are many exciting things to come.
About My Work
I write for clients in the following industries: emerging technologies, Web 2.0, food and wine, and green or sustainable products and services.
I rarely blog directly about the work I’m doing; if you’d like to know more about my work, check out my website, located at www.jenniferjeffrey.com.
If you need help finding your story, shaping your message or just want a great copywriter, send me an e-mail: moi AT jenniferjeffrey.com
Special Notes for 2009
Last year, I added a splash of color to my blog banner - Pantone’s Blue Iris (18-3943), their "color of the year" and a color I've always been fond of.
This year, Pantone's color of the year is Mimosa, a color I detest. The Blue Iris stays.
I also had a theme last year; it was play. I then proceeded to work so hard that I forgot what that word meant. I don't have a theme for this year. I'm just taking things as they come.
"Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart." ~ Steve Jobs