Yael Naim: New Soul - from the MacBook Air ad
I loved this song from the moment I heard the first few notes on the MacBook Air ad, and now that I've found this video, I love it even more.
There's something about this song/story that feels so familiar to me - watching her walk in to a new space, and size it up, and start turning it into a home... and the idea of a soul moving through the world "making every possible mistake..." and "learning what is true and what is fake..."
And when the walls fall down, and she finds herself outside, in this big gorgeous magical world, I can totally relate to that sense of wonder and surprise.
That Steve Jobs has some awesome talent scouts.



That is a wonderful video, I'm going to go look her up on itunes now..Thanks for the introduction!!!
Posted by: rachelk | January 31, 2008 at 03:51 PM
This is maybe the only entertaining music video I have ever seen. And how whimsical - I love it!
Posted by: Catherine | February 01, 2008 at 12:12 PM
Love it - and what a great sky at the end....
Posted by: alison | February 04, 2008 at 09:51 AM
Yeah she has really lovely voice, I love here too. She is now also in every MacBook Air commercial parody (http://macbookairad.com), I can't believe how she became popular thanks to that notebook :)
Posted by: depi | February 04, 2008 at 02:47 PM
I'm glad all of you love it - I do too! I love finding new artists.
Posted by: Jennifer Jeffrey | February 05, 2008 at 12:27 PM
you are so silly! I love it!
and did I miss the day you debut'd your new design? sorry! I love that too. it's bright and airy and wondrous.
Posted by: shuna fish lydon | February 06, 2008 at 08:54 PM